One team. No account layer.
On Digital is a UK Shopify and ecommerce growth agency running six specialisms in one team. The person you meet on the first call is the person doing the work, and every change we make is measured against revenue.
London and Leicester, remote-first across the UK
Most brands run three agencies and spend their week translating.
We started as a build studio and kept being handed the same problem: a store designed by one agency, marketed by another, and measured by nobody. Fixing the store was never the whole job.
So we brought development, paid media, search and retention under one roof, and made measurement the first deliverable rather than the last. AI sits inside that workflow, not on top of it as a sales line. Agents draft the repetitive work, and a named specialist signs off everything that reaches your store.
Three promises on every account.
Measurement first
Tracking and a single revenue view go live before anything is designed or launched.
Named ownership
The specialist does the work and talks to you directly. Nobody offshore you never speak to.
Straight answers
If a rebuild will not move the number, we say so and recommend the cheaper fix instead.
Specialists only. That is the whole model.
Nav Sandhu
Managing directorRuns the agency and joins every kickoff. Fifteen years in ecommerce.
Tom Ackerley
Development leadShopify Plus architecture, headless builds and complex integrations.
James Whitfield
SEO and GEO leadTechnical SEO and the AI answer visibility programme.
Sofia Marchetti
CRO leadTesting programmes on product, collection and checkout pages.
Dan Piper
Lifecycle leadKlaviyo flows, segmentation and campaigns that do not rely on discounts.
Priya Ganesh
App leadPrivate apps, ERP integrations and internal tooling for busy stores.
Michael Osei
Data leadServer-side tracking, attribution and the reporting everything is judged on.
Partners with the platforms you use.
Shopify PartnerShopify
Building on Shopify since 2017, with partner support and early access to new features.
Shopify Partner agency
Google PartnerGoogle Ads
Certified across Search, Shopping and Performance Max.
Google Ads
Klaviyo PartnerKlaviyo
Lifecycle programmes built and maintained by certified specialists.
Email and SMSAbout the agency
The questions brands ask us most before getting started.
Where is On Digital based?
We are a remote-first UK agency with teams in London and Leicester. We meet clients in person for kickoffs when it helps.
When was On Digital founded?
On Digital started in 2017 as a Shopify build studio and has since grown into a full-funnel ecommerce growth agency.
Who will work on my account?
Named specialists for each channel you use. You speak to them directly, with no account manager in between.
Want to meet the team?
Book a 45 minute call with the specialist who would run your account.